Important Considerations in Ecommerce Web Design

Thinking of starting your own website? Here are some important factors to think about before you start

1. DIY or Web Designer

Firstly, you need to decide how you want to build your site – do you want to do it yourself, or hire a web designer.

For DIY, there are plenty of options in the internet nowadays. Almost anyone can launch their own free blogs and upload simple pictures to start a blogshop. You might even know a bit more on html yourself to be able to do slightly more complicated things. In that case if you’re looking for a small startup site, doing the site yourself might be the cheapest option on the budget.

However if web design sounds out of this world to you, or if you’re looking for a very professional site design, then hiring a web designer might be a better option for you.

Of course for choice of web designers, there are web design companies, as well as freelance web designers. The former are established, experienced companies and you can be relatively assured of quality and support. Not to say that freelance web designers are not reliable, but perhaps there is a bigger range and you need to seek out the experienced ones.

In terms of pricing, there will be a range for both. There is also a difference in pricing and standards for web designers and web design companies from different countries. You might want to choose someone from your own locale, or look to overseas for a cheaper alternative.

2. E-commerce or CMS

Next you have to decide on what platform you want your site to be based on. Do you want an E-commerce platform that allows you to manage your product and inventory, or a simpler CMS platform that focuses on pictures and descriptions. Smaller businesses with only a few unchanging products may choose a CMS or static website with some checkout button links to showcase and sell their products. They choose then to focus specifically on the presentation of these few products with the static or CMS website.

Companies dealing with a large number of products and which are constantly adding new products will need an E-commerce platform.

3. Web Design and Style

This is something that has to be connected directly to your branding style and image. Very importantly your brand and style has to appeal to your target audience. Are your potential customers, for example young females for a online female apparel shop? Then you may be looking at pink themes or other feminine looks. Or are you a company that services businesses? Then strong and professional colours like blue and grey may appear more professional. Discuss this with your partners, web designer, and also seek feedback from your current/potential customers. (You might also want to check out your competition!)

4. Domain and Hosting

We should probably have mentioned this earlier, but if you don’t already have one, you need to register a domain name. Ideally this should contain your company name. Or it should relate closely to the product/services you are providing. It should also be easy to remember so that your customers can remember it and easily type it and reach your site. Some domain names with primary keywords will even be useful in SEO.

You also need to find a web host – do you want to set up your own server, or subscribe to a web hosting service. Then, do you want a shared hosting service or dedicated hosting? These plans will differ in terms of pricing and speed and other features. Again, discuss your needs with your web designer

5. Getting Traffic

After the hard work of setting up your great new website, now you’re tasked with the next important task of getting traffic, and ultimately customers, to your website. How do you plan to market your website? For online marketing there are primarily two methods – organic traffic and paid traffic. The former involves Search Engine Optimization where you try to optimize your site and build page rank so that you rank naturally on top of certain keywords in the major search machines. In the latter, you basically make use of available paid advertising channels to promote your site. You could pay in terms of clicks to your website, or impressions of your ads.

Setting up a website and an online business is no small feat and it will take proper planning. Hopefully the above list will get you started on your plan to start a website, and be helpful in your planning. Whatever the case, we wish you all the best and success in your online endeavour and a big welcome to the world wide web!

Holiday Home Property Management – How to Avoid the Pitfalls

With interest rates falling and the value of your savings being eroded, many people are looking for alternative ways of getting a good return on their investments.

This is leading some to consider holiday home property management for the first time. In some cases, this may be people who have a second home that until now they have kept for use by their own family but who are now considering renting it out as a vacation home to make additional income.

In other cases, it may include people who have snapped up property at bargain prices in the weak real estate market, and who are now looking to establish high yield holiday rental properties.

However, although there are many advantages of renting out holiday homes, including the prospect of good yields, there are also pitfalls that can trip up the unwary.

If you want to run a holiday letting business, you will face new issues and challenges, some of which are quite different from those associated with owning a second home for private use or long term lets.

Many people let out second homes, but it is vital to realise that the rules change significantly when you are letting out your second home to members of the public as a holiday home.

There are legal Health and Safety obligations that you must understand and comply with, as otherwise, you run the risk of prosecution.

In the UK, you must check that the electrics, the gas and all furnishings in a holiday home are fully compliant with the latest legislation and that installations are checked regularly.

Take expert legal advice if you are renting out a holiday home abroad as each country has its own laws. The whole area of public liability is fraught with pitfalls, so do not fall into the trap of being unaware of your responsibilities, as ignorance is no defense in a court of law.

You must have specific holiday homes insurance, including public liability insurance. Make sure that you read all the small print in the insurance policy as you will need to make sure that your policy covers the specific needs of your holiday home and failing to do this is a pitfall that trips up many.

Another potential pitfall is failing to supply the details and items your guest may need if their holiday does not go according to plan. Think through the kind of things your guests may need in an emergency and supply these at the holiday home. Such items could include contact details for hospitals, police and so on, as well as items such as a first aid box, fuses and torches. Failure to do this could mean that an emergency could become even more serious than necessary.

You will also need to decide if you are going to use the services of a holiday home property management company or whether you wish to manage the property yourself.

The latter can be problematic, especially if you live some distance away.

If you decide to secure the services of a holiday home services specialist, you will benefit from their years of expertise in avoiding pitfalls and making sure that the holiday home rental runs smoothly.

Remember there is a long list of aspects you need to consider and arrange. You will need to arrange professional cleaning services, key holder services, customer liaison, maintenance and repairs, gardening, inventory checking and so on.

Each of these items include their own specific risks and pitfalls, not least the risk of being let down by friends and neighbors, if you ask them to help with these tasks. So there is a big advantage in handing all of these responsibilities over to a holiday home services specialist.

With effective planning and specialist guidance, you can avoid the pitfalls and establish a profitable holiday letting business.

Medical Business Cards

A business card serves many purposes for a medical practitioner. They can be used to convey essential information while creating a favorable impression. For every provider of medical services, it is particularly important to present patients, customers and vendors with a card that reflects both trust and professionalism.

Medical business cards are appropriate for nearly everyone that works in the field of medicine, not just physicians. This would include therapists, administrators, caregivers, technicians and a variety of other disciplines that support the medical industry.

The Importance of a Medical Business Card

Those involved in any aspect of the medical profession recognize that it is a fast paced environment with constantly changing relationship dynamics. Frequent contact between patients, vendors, colleagues and co-workers occurs regularly and a business calling card can help facilitate more effective communication.

Consultations between medical professionals and patients often take place under adverse conditions. The patient can be experiencing pain, emotional stress and time pressure. A well designed calling card that includes important details about the practitioner and their professional status provides vital information that can be referred to at a later time. Medical business cards are also used by patients to refer others to the care provider.

For those on the support side of the medical industry, cards are especially important. While patients often establish a direct relationship with the primary physician, other members of the medical team are less visible. A medical card presents patients with the names and contact information for support personnel whose services may be required in the future.

Design Considerations

Medical business cards can incorporate a variety of different styles. They may include a traditional basic design that only contains essential details on a simple background. Symbols or color can be added to create a more visually appealing card or to draw attention to a particular specialty. Such cards can even be printed on both sides to serve a dual purpose by including space for entering appointment dates and times.

Quality print shops offer both online and graphic design services that will provide the appropriate card for professionals engaged in every aspect of the medical industry.

Marketing in Medicine

Well designed medical business cards are an excellent method of giving patients and clients vital information about the provider while serving as an unassuming marketing tool as well.

Well designed medical business cards are an excellent method of giving patients and clients vital information about the provider while serving as an unassuming marketing tool as well. To achieve great output on your business cards, have it printed at the topmost online printing shop, detroitprintshop.com.